SECRET FORUMULA
Our main services
With Secret Formula, you choose what you want. Whether you're launching or levelling up, we design every element ensuring your brand is as unique as your vision.
Refresh
Ready to infuse new energy into your brand, enhancing its clarity and consistency while preserving the core elements that make it unique.
Rebrand
Embrace a bold new direction, reshaping your brand to reflect your evolved vision, values, and market presence.
Expand
Scale your brand across new platforms, products, or services while ensuring seamless alignment and consistency at every touchpoint.
Merge
Unite with another brand to create a cohesive identity that drives momentum and celebrates the strengths of both.
First time
Launch your brand with a bold, memorable identity that stands out and captures attention from day one, setting the stage for impactful growth.
BRAND STRATEGY
Every great brand starts with a clear vision. We craft strategic positioning, messaging, and identity that bring your brand’s purpose to life, making it magnetic, memorable, and built for impact
•Brand positioning & messaging
•Audience & market research
•Brand voice & personality development
•Competitive analysis
•Core values & brand story definition
CREATIVE DIRECTION
Creativity is the heartbeat of every unforgettable brand. We shape visuals, storytelling, and tone into a seamless, standout identity that sparks connection and leaves a lasting impression
•Colour, typography & design elements
•Mood boards & concept development
•Art direction for photography & imagery
•Visual identity guidelines (brand book)
•Content & aesthetic curation
WEBSITES
Your website is where your brand comes to life. We design and build immersive, high-performing sites that feel effortless to use and impossible to forget
•User friendly web design
•Website development & implementation
•Responsive & mobile optimization
•Basic SEO setup
•Brand-integrated visual design
PRODUCT
The best products feel like magic. We design intuitive, engaging digital experiences that flow seamlessly, delight users, and turn ideas into something truly extraordinary.
•MVP and Feature design
•User research & Usability testing
•UX/UI Design for digital products
•Wireframing & prototyping
•Design systems & component libraries
Get the sparkle that you brand deserves
We dare you to be unapologetically unique