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The Spark Blog: Fuelling your creative fire

The Spark Blog is your hub for all things design. Join us as we explore the latest trends, share inspiring stories, and provide the resources you need to spark your creative journey. Let's connect through the power of design!

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Branding

The anatomy of a killer brand style guide (AKA your brand's rulebook)

May 12, 2025

Web Design

Sweating the small stuff: Why details matter HUGE in Web Design

Apr 28, 2025

Branding

Your logo isn't your brand (sorry, not sorry) - Let's talk real brand identity.

Apr 14, 2025

Storytelling

The colour wheel of feeling: How emotions shape our storytelling

Feb 15, 2025

Storytelling

Narrative Arc: How to tell better stories

Dec 13, 2024

Storytelling

Using movie characters to create engaging personas: a new approach

Oct 9, 2023

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